Before It Became What It Is Today
Building a community, creating relatable content, and staying consistent are goals most creators work towards today. But what truly sets some apart is authenticity. With video content becoming increasingly personal, audiences are drawn to creators whose work feels honest and familiar. This is where Shreya Chowdary, known on Instagram as @shreyasorandom, quietly stands out.
What makes Shreya’s content resonate so deeply is its accuracy. Her videos mirror everyday life, especially within Indian households, so closely that they often feel less like performances and more like conversations we have lived or witnessed. That sense of familiarity has helped her build not just an audience, but a community that sees itself reflected in her work.
Interestingly, this was never the intention when she started. Shreya began making videos simply because she loved being in front of the camera and genuinely enjoyed creating. There was no larger plan or expectation of how people would respond. In the early days, she experimented with different kinds of videos, but one question stayed constant in her mind.
“What kind of content would I love watching on Instagram?” she asks herself.
That question became her creative anchor. She focused on making content she personally enjoyed, and seeing how deeply people connect with it today has been, in her words, “very surprising.”
Everyday Life, Recreated
Among all her characters, the “mom” videos have become especially loved. Almost everyone watching them feels a sense of recognition. Shreya believes this connection comes from shared emotional realities.
“The nagging, the sarcasm, the mild anger, it’s sometimes harsh,” she says, “but it always comes from care.” While the tone may differ from home to home, the concerns remain largely the same, and that is what makes the content instantly relatable.
A quiet sense of nostalgia runs through much of her work. Many of her videos feel like a return to school classrooms, college corridors, and homes that look and sound like the ones many of us grew up in.
“There are certain moments from my childhood and school days that stayed with me because they were very real,” she says. When she recreates them, she is simply trying to go back and capture that feeling honestly. When viewers respond with “This happened in my childhood too”, those personal memories naturally turn into shared nostalgia.
When the Audience Started Feeling “For Real”
While relatability is something audiences strongly associate with her work, Shreya says it was never something she consciously aimed for. The idea of people feeling seen through her videos came gradually, through messages from viewers who shared how her content made their days lighter.
One message, however, stays with her deeply.
“A girl once wrote to me saying she had lost her mother at a very young age,” she recalls, “and that whenever she watched my videos where I play a mom, it felt like this is probably how her own mom would have been.”
That moment changed how she viewed her work. It made her realize that people were not just watching her videos, they were seeing parts of their own lives in them.
Where the Idea Comes From
Much of Shreya’s content is rooted in observation. She spends time noticing how people speak, react, and express themselves, and many of her character-based videos grow from these everyday details.
“The core behaviour comes from observation,” she says, “but the humour and structure are something I add myself.”
At the same time, not every idea is carefully planned. Some arrive suddenly and unexpectedly. Imagining two contrasting personalities in one situation often sparks spontaneous ideas, reminding her that creativity does not always follow a fixed process.
For viewers unfamiliar with Telugu or Indian culture, the communication in her videos may initially appear strict. Shreya explains that in most Indian families, that tone comes from love and concern rather than control.
Rooted in Language and Home
Creating primarily in Telugu is not a calculated choice, but an emotional one. “Language isn’t just communication for me,” she says. “It’s a connection to where we come from.”
Much of her content comes from a Telugu point of view because that is how she has lived these experiences, and representing that authentically matters to her.
Family-based content remains her favourite to recreate. “Family feels the closest to who I am,” she says. These interactions come naturally because they are part of her everyday life. Those moments carry emotion, humour, and truth, which is why she keeps returning to them.
Despite being aware of how algorithm-driven social media platforms are, Shreya does not let that dictate her creative choices.
“What stays with people isn’t the trend or the algorithm, it’s the person behind the content.”
On a more personal note, people are often surprised to learn that she is quite introverted in unfamiliar spaces. “I’m actually the quiet one if I don’t know anyone in the room,” she says.
Growth in Her Own Way
She says she has not had a formal mentor and does not actively seek structured feedback. Over time, she realised that her audience does not expect dramatic change.
“They mostly expect me to stay relatable and honest,” shares Shreya. She believes that chasing reach takes away the joy of creating, and that focusing on enjoying the process helps creativity and growth coexist.
Public recognition was never something she anticipated. “When someone comes up to me and says they enjoy my videos, it feels incredibly special,” she says.
When asked what she would like readers to take away from her journey, she speaks about consistency.
“Consistency isn’t just about posting regularly. It’s a way of living.”
If you allow the process to unfold, things often come together in ways you do not expect.
In many ways, that philosophy reflects her content itself: quietly consistent, deeply personal, and rooted in everyday life.
