Hyderabad: The Advertising Club of Hyderabad has started a new knowledge-sharing series. This time, the focus was on a sports brand.
The session, titled “Chennai Super Kings – The Whistlepodu Story”, was conducted by Mr. Chocka, Co-founder and Director of OPN Advertising, Chennai. It took place on Friday, December 20, at Hotel The Plaza. During the talk, Mr. Chocka shared the inspiring journey of creating and executing one of the most iconic sports marketing campaigns for the Chennai Super Kings.
People from fields like advertising, media, and public relations attended the event. They gained valuable insights into the branding strategies and creative process that contributed to the campaign’s success.
The evening began with a networking session over Hi-Tea. This was followed by the eagerly awaited talk, which left the audience motivated. The session highlighted how creative thinking can transform and strengthen a brand’s identity.
