eToro, a trading platform, boosts the crypto market by expanding its altcoin offerings in the U.S. Following its Nasdaq debut, eToro now includes 12 new cryptocurrencies for American traders, such as Dogecoin, XRP, Cardano, and Shiba Inu. Previously, only Bitcoin, Ethereum, and Bitcoin Cash were available. The new tokens also feature Aave, Chainlink, Compound, Ethereum Classic, Litecoin, Uniswap, and Stellar.
eToro has strengthened its U.S. crypto lineup shortly after going public on Nasdaq, marking it as the first U.S. crypto company to do so. This move aligns with its strategy to increase its presence in the U.S. market and compete with key platforms like Coinbase and Robinhood.
Andrew McCormick, Head of eToro US, expressed, “eToro has been a long-term supporter of crypto, demonstrating our commitment to making digital assets accessible to users. We aim to empower retail investors with knowledge, tools, and asset access for long-term wealth building.”
The successful $310 million IPO of eToro signifies robust investor interest in platforms offering both stocks and crypto. Although the stock dipped slightly to $64.15 on Wednesday from its IPO price of $52, investor enthusiasm remains high.
In September 2024, eToro settled with the SEC regarding allegations of operating as an unregistered broker and clearing agency. At that time, most tokens were removed from the U.S. platform, leaving only three out of 74. McCormick commented, “The agreement allowed us the flexibility to reintroduce tokens when the time was right, and that time is now.”
With over 40 million users in 75 countries, eToro is among the world’s largest multi-asset trading platforms. Following a reduction in U.S. crypto services, it has made a strong return, with crypto accounting for 37% of its Q1 2025 trading commissions.
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